WWETT Your Appetite

Rebranded 2015 Water & Wastewater Equipment, Treatment & Transport show promises great value for your business.
WWETT Your Appetite
The rebranded Water & Wastewater Equipment, Treatment & Transport (WWETT) Show

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The rebranded 2015 Water & Wastewater Equipment, Treatment & Transport (WWETT) Show promises all the excitement the annual Pumper & Cleaner Environmental Expo International has delivered for 35 years — the best new tools, technology and equipment, valuable educational courses and endless peer networking opportunities all under one roof.

The WWETT show will encompass all 560,000-plus square feet of exhibit space at the Indiana Convention Center Feb. 23-26, 2015, showing off the latest products and technologies in the environmental services industry, as well as providing educational seminars led by skilled industry professionals. While he’s extremely proud of what the show has become over the last 35 years, COLE Publishing founder Bob Kendall says the time is right to update the name and what it means.

“Over the last several years, we realized that the former name no longer covered the entirety of the industry we’re reaching,” he says. “Last year in Indianapolis, I called 30 wastewater service companies within a short drive of our trade show, and many said they weren’t planning to attend because they weren’t pumpers. They thought the show wasn’t for them. We want them to know that it is.”

The WWETT name was chosen because it hits all segments of the industry reached by COLE Publishing’s titles. “We’ve reached out into the municipal water and wastewater industry with Treatment Plant Operator and Municipal Sewer & Water magazines, and want those markets to know that the show is theirs, too,” says COLE Publishing President Jeff Bruss. “There are so many facets of the industry that are part of the show now, it’s important to open and promote it to all we serve.”

Education opportunities kick off Day 1 of the 2015 WWETT Show, with presenters from the industry’s top manufacturers and associations. New to this year’s lineup is a presentation by speaker John Conley on trucking safety topics, including compliance with Part 180 and preparing for a tank truck CT shop audit and cargo tank safety and regulatory report.

There are educational opportunities for everyone, though, as sponsoring associations are offering over 50 sessions on Education Day. Trade organizations taking part include the National Association of Wastewater Technicians (NAWT), National Environmental Health Association (NEHA), Southern Section Collection Systems Committee (SSCSC), National Association of Sewer Service Companies (NASSCO), National Onsite Wastewater Recycling Association (NOWRA), Waterjet Technology Association/Industrial & Municipal Cleaning Association (WJTA-IMCA) and the Sump and Sewage Pump Manufacturers Association (SSPMA). The last hour of the day is dedicated to an “Ask the Expert” session featuring experts from NAWT, NEHA, NOWRA, SSCSC and NASSCO. There will also be a Women in Wastewater Roundtable discussion Monday afternoon.

Learning opportunities extend throughout the week, with educational seminars from WWETT exhibitors also slated for Tuesday and Wednesday. Not only can attendees gain valuable industry-specific knowledge, WWETT education courses also count toward continuing education credits in many states. Visit the WWETT website (www.wwett.com) for specific information on your state.

While the educational opportunities are immensely valuable and popular, it’s the new technology and equipment on display that make the biggest impression on attendees. Every year, products introduced at the show become important components in many industry professionals’ toolboxes and equipment fleets. More than 8,700 people representing 3,800 companies attended the 2014 show, with 529 exhibitors nearly spilling out of the exhibit hall. Kendall is optimistic that the 2015 WWETT show will be even bigger and better.

“We’re excited about the show, especially with the name change,” he says. “It broadens the scope of the trade show, and amplifies the professionalism of the industry. It really enhances the change in how those in the water and wastewater trades are viewed from the outside. They are environmental services that are essential to the health and safety of the public.”

While many attendees will spend their time roaming the exhibit hall, attending education sessions and networking, the City of Indianapolis is also an inviting destination for both water and wastewater professionals and their families, with dozens of museums, entertainment venues and shopping opportunities, along with hundreds of restaurants within walking distance of the Convention Center. And with 4,700 guestrooms connected to the Indiana Convention Center via covered and heated skyways, weather won’t be an issue.

Of course, no show week is complete without the annual Industry Appreciation Party on Wednesday evening, Feb. 25, at 5 p.m., in the Sagamore Ballroom above the exhibit hall. In addition to 25-cent tap beer and a fun, laid back atmosphere, popular country singer/songwriter Cole Swindell will perform an exclusive concert for WWETT attendees. Swindell is storming the music charts, reaching the top spot with his 2013 breakout hit, “Chillin’ It”, while 2014’s “Hope You Get Lonely Tonight” scored him Top 10 status.

Of course to many, especially those industry professionals who have made the show a must-attend event year after year, it will always be the Pumper Show. Kendall says that he’s not discarding that moniker, but instead adopting a new handle that he hopes opens the door to an even larger, more inclusive trade event.

“It’s been the Pumper Show for a long time, which definitely isn’t a negative connotation,” he says. “To many of us, including me, it will always be the Pumper Show at heart. But now it’s so much more too.”

The 2015 WWETT show is shaping up to be a great four days encompassing all the water and wastewater industry has to offer. To stay updated, visit www.wwett.com and check out the constantly evolving schedule of events.


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