Santa Fe had substantial success cutting per-capita water consumption. Now the New Mexico capital city is focusing on a long-term conservation strategy built on youth education and public involvement in decision-making.“A lot of research now shows that it’s the money and time we put in with our younger kids that will save the most water in a lifetime,” says Christine Chavez, water conservation manager. “If you try to teach an adult something different, first of all you have to break a habit that they’ve established for 30 to 40 years.“Then they have to take on a new behavior. And for
Boost Water Conservation By Turning Customers Into Partners
What happens when the basic measures show diminishing returns? Santa Fe looks to youth education and public involvement to encourage water-saving behaviors.
Aug 14, 2024 | by Steve Lund |
















